Our vision

Children as creators

Write, Read and become a WriteReader

For more than 200 years we have taught our children how to write and read in the same way. Still, every fifth child today is functional illiterate. Being both parents and passionate teachers, this made us think: Okay, if children can’t learn the way we teach, maybe we should teach the way they learn. And by creating WriteReader we have done just that. Children learn by being motivated, and they are not motivated by putting A, B and C’ in different orders; they are being motivated by telling stories about dinosaurs, Christiano Ronaldo, skateboarding and pink, fluffy unicorns. So we let children write books about their big passions without letting correct spelling slow them down or kill the motivation. A teacher or parent then writes the correct spelling, so focus is on comparing, not correcting. Actually, this is pretty much the way we teach our children how to talk.

Our dream is to change lives by changing writing from being a potentially losing game into a rewarding experience where children share and become proud writers. Be a WriteReader – Just go ahead!

About WriteReader

WriteReader was founded in 2012 by the teacher and author of children teaching materials Janus Madsen together with marketing consultant Babar Baig and investor Ulrik Jensen.

In 2013 WriteReader in collaboration with several researchers specializing in IT and learning for children published the first version of the WriteReader iPad App. During the next two years the WriteReader App was further developed to be able to run on other devices browsers and was localized into several languages. Today WriteReader is sold in more than 40 countries and children have globally in total created more than 1 million books with WriteReader.

In 2015 WriteReader entered a partnership with Egmont, one of the biggest publishing houses in Scandinavia, and was in 2015 as only Non US company chosen to participate in Intel’s EdTech Accelerator Program.

In 2017 WriteReader won the Renew the Book Program in the Netherlands and awarded “The Most Innovative Publishing Startup” at Frankfurt Book Fair with the ContentShift program. Furthermore, WriteReader was recognized for its early learning impact and awarded a grant from NewsSchools Venture in the US.

In 2018 WriteReader got a grant from the Innovations Fund Denmark, together with Danish School of Education and Technical University of Denmark, for the purpose of using writing to detect and improved students early literacy skills.

About WriteReader app

WriteReader is a unique digital learning platform where children from age 5–12 can learn to read by writing and publish small digital books.

With the WriteReader app the child takes pictures of family, friends, things or situations and write about them in their actual level of written language. A teacher or parent then “translates” the child’s text to conventional writing and by comparing their own attempt to the edited version the child will step by step improve his/her writing and reading capabilities.

The child can later in an easy way share his/her books with friends and family. This way the child experiences in an early age what the written language can do, which can have big influence on the child’s motivation and learning capabilities.

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